Union of Southern Service Workers

Job Description

PROJECT SUMMARY: Design a new logo for the Union of Southern Service Workers that symbolizes our union. Ideally, the logo must communicate the values of solidarity, worker power/resistance and the US South. Other keywords: Worker voices, disruption, rule-changing. TARGET AUDIENCE: USSW organizes workers in Southern states, primarily North Carolina, South Carolina and Georgia, who work in the service sector – specifically fast food, restaurants, retail, dollar stores, gas stations, and homecare. The majority of workers in our union are Black, Brown and immigrants, aged 20-60, the majority of whom are female. COLLABORATION: The designer selected will collaborate with the USSW Logo Committee, a group composed of USSW staff and worker-leaders, who will share feedback and revision requests. DELIVERABLES: One (1) finalized logo exported in both Black and White & Color versions (.AI, .PNG, and .PDF formats) SELECTION PROCESS: We will select one designer or design team to work with for this logo redesign based on previous experience in logo design, typography, and branding development of organizations with similar values.